Tuesday, August 26, 2025

Cookie Man

If I'm reading the "blog" correctly - and really, who cares? - the last time I enjoyed a TV commercial was 2011 ("click" here for all the details you're craving). TV commercials! As I have mentioned many times, Dr. Theresa and I are the last two people who will watch "broadcast television" from time to time, like we're living in Colonial Williamsburg! The advertisers have a very special set of people in mind. All the commercials are about being afraid you'll fall down in the bathtub... or medicine to take if yet another medicine you take makes your mouth twitch almost imperceptibly, causing your loved ones to scorn and abuse you... or, as McNeil has correctly observed, deodorant you can proudly and openly spray on your butt... or... and here we reach the topic under consideration... life insurance. So, in the commercial I'm thinking about, there's a guy who picks up a cookie. He almost bites it, but then his wife tells him someone died, causing him to take the cookie away from his mouth. Then, every time he almost bites the cookie, she says something else that makes him take the cookie away from his mouth. This happens four or five times. He never puts the cookie in his mouth! I won't say I enjoy the commercial, but I have to admit that I'm riveted every time I watch it. I'm like, "Let the man eat his damn cookie!" I also wonder whose idea it was. Like was the actor all, "I don't think my character would ever eat the cookie"? Or was it in the script? Unless I'm hallucinating, the commercial starts with a closeup on the plate of cookies, which might argue for the latter. You know what this reminds me of? When I was a kid, you could send in a boxtop to vote on whether or not the Trix cereal rabbit finally got to eat some Trix. I seem to recall that I perversely voted to deny the rabbit such enjoyment. My reasoning, as I recall it, was that of course they were going to let the rabbit eat the cereal (which they did). But if I voted no, and then the rabbit was not allowed to eat the cereal, I could believe in the power of a single vote. Sobering thoughts for us to mull over in our times of contemporary life we currently experience in our daily existence as it is lived among us, the living, breathing people of the times we have today.